// Unit group · 1221

Sales and Marketing Managers

Sales and marketing managers plan, direct and coordinate the sales and marketing activities of an enterprise or organization, or of enterprises that provide sales and marketing services to other enterprises and organizations.

1 Managers / 12 Administrative and Commercial Managers / 122 Sales, Marketing and Development Managers / All level 4

// Working conditions

Sitting and standing

// Hand tools

No hand tools in this set.

planning and organizing special sales and marketing programmes based on sales records and market assessments

determining price lists, discount and delivery terms, sales promotion budgets, sales methods, special incentives and campaigns

establishing and directing operational and administrative procedures related to sales and marketing activities

leading and managing the activities of sales and marketing staff

planning and directing daily operations

establishing and managing budgets and controlling expenditure to ensure the efficient use of resources

overseeing the selection, training and performance of staff

representing the enterprise or organization at sales and marketing conventions, trade exhibitions and other forums.

Included occupations

Examples of the occupations classified here:
- Marketing manager
- Sales manager

Indexed job titles 9